Akron, N.Y. – September 24, 2019 – Perry’s Ice Cream Company, Inc., a Great Lakes regional brand headquartered in Western New York, is expanding into Wegmans new Raleigh, North Carolina location, opening September 29.
A variety of 20 Perry’s family size flavors will be available including classic favorites such as Panda Paws®, All American, and Mint-Ting-A-Ling. Seasonal flavors to follow including: Hot Cocoa, Peppermint Stick and White Christmas.
This expansion follows successful launches into Wegmans Maryland (2018) and Virginia (2017) stores. The 101 year-old-company, which has worked with Wegmans for more than 30 years, holds strongly as the #1 ice cream brand in Upstate New York.
“We are pleased to continue Perry’s brand success with Wegmans in their latest growth
market,” said Robert Denning, president and CEO of Perry’s Ice Cream. “Our craft made, small batch products are sure to be well received by even more consumers. The North Carolina market is positively positioned for Western New York based products, given its strong share of ex-pats who know and love Perry’s.”
Perry’s leadership is taking a focused look at further southeast expansion opportunities while continuing to grow in the mid-west. In May, the brand publicized its investment into Ohio and a new professional sports partnership and co-branded flavor will be announced later this month.
Raleigh is Wegmans 100 th store location, opening on Sunday, Sept. 29 at the Midtown East Shopping Center, located on Wake Forest Road near Interstate 440. For more information about Wegmans in Raleigh, please visit wegmans.com/raleigh.
Perry’s Ice Cream is available online for shipping across the continental U.S. at ShopPerrys.com or Amazon.
To learn more about Perry’s Ice Cream, visit PerrysIceCream.com.
Categories: Local News